As Managing Director of Spacedog, I like to produce high profit results – learn how I can do the same for you by having me, Dustin Callif, speak at your next event!
Sept. 5, 2006 Los Angeles, CA You’re going to need an expert guide to successfully navigate and conquer the world of interactive online promotion. Spacedog is an award winning interactive marketing agency in Los Angeles, that is where you can meet me, Dustin Callif. Including those for Qantas Airways, Tourism Australia and Air Pacific, Fiji’s national carrier has been building on the phenomenal success of recent marketing campaigns.
Just like other businesses are doing, travel clients too depend on Spacedog for its various services that are offered, including planning and buying of media, strategies for creating online awareness, acquisition campaigns, driving traffic to the target website, and managing customer relationship. My experience has helped me understand the groups that travel normally targets, which includes international travelers, unmanaged and managed business travel, experience seekers, travel agents, frequent flyers and all the new technology tools that are available to communicate with them.
Through Spacedog’s interactive strategies, some of the achievements we have garnered for our travel clients, include a 53 percent opt in rate for an acquisition campaign, over $30 million in airline ticket sales and a 500 percent increase in click through rates with the ‘Vic’s Daily Giveaway’ and ‘Great Aussie Auction’ programs. Spacedog’s success can be tremendously valuable for other travel and hospitality companies. Other companies benefit from our experience by growing into properties which lead their industry as a result of our online marketing.
I manage promotional marketing strategies.
Spacedog is a leader in working with travel clients to develop marketing strategic vision and direction, and providing analysis of media activities to optimize all spends. Capturing the customer’s attention goes beyond websites. It is possible for us to promote increased exposure for travel clients with mobile phones, kiosks, movies, web broadcasts and RSS feeds. The key is understanding which ones to utilize in driving your campaign’s strategy in order to differentiate and give your company the edge on reaching your audience more effectively, through a number of emerging technologies.
About me, Dustin Callif
I am the Managing Director of Spacedog where I work closely with clients and production teams and oversees the company’s day-to-day operations. To create unique and effective interactive marketing campaigns I work closely with spacedog production, marketing and business development teams. In driving the company’s growth in the interactive marketing and branded entertainment categories, I have played a key part. Qantas Airways, Air Pacific, Tourism Australia, Tourism New Zealand, ATS, Islands in the Sun and Carl’s Jr. are the main clients that I work very closely with. E&J Gallo Winery Dancing Bull, Sun Maid Raisins, Hitachi Plasma TV’s, Secure Horizons and Westfield Malls,and Hardee’s Restaurants are a few others. His contributions to Spacedog are key to the company’s long term plans and industry expansion goals. Advertising
I have managed over 100 interactive media projects, including websites, micro-sites, rich media banners, viral content, newsletters, kiosk, mobile and numerous online media and marketing campaigns. Along with a strong business development and interactive marketing background, I am well versed in developing innovative and creative campaigns which blend the corporate and entertainment worlds. Developing creative solutions and delivering return on investment, by working closely with clients to identify business challenges.
An active member of both the advertising and interactive communities, I, Callif am a member of The International Academy of Digital Arts & Sciences or The Webby’s, have served as Judge for the 2005 WMA Interactive Awards and was a Speaker at the 2005 Yahoo Creative Showcase at the Museum of TV & Radio in Los Angeles. In my opinion, I represent the current innovative intellectual on a cyber planet; in addition, I have a B.A. The Arizona University with Honors for a Philosophy degree.
As an independent, full-service, interactive marketing agency, Spacedog’s focus is on developing unique and effective campaigns which deliver results for their clients. They’ve been working with varied businesses such as financial, high tech, travel, entertainment, quick service restaurants and entertainment. Some of the best leading brands and entertainment companies, including giants like Citibank, Qantas Airways, Tourism Austrailia, and Carl’s Jr., trust Spacedog with their business’s needs.
and Hardee’s Restaurants,
Sun Maid Raisins, Sony Picture Entertainment, Warner Bros, and Westfield Malls.
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